PRIVACY POLICY

Effective Date: November 4, 2025

At Virtus Training LLC ("Virtus Training," "we," "us," or "our"), we are committed to protecting your privacy while empowering busy professional men 35+ to dominate midlife through our 6 Pillars System—helping you move better, get stronger, recover smarter, and live with exceptional vitality. This Privacy Policy ("Policy") explains how we collect, use, disclose, and safeguard your information when you visit our website www.virtus-training.com (the "Site"), enroll in programs, or interact with our services. By using the Site, you consent to these practices.

We comply with applicable U.S. federal and Texas state laws, including FTC guidelines on data security. If you reside in California, additional rights under CCPA may apply (see Section 8). Health data shared (e.g., fitness metrics) is not treated as protected health information under HIPAA unless specified.

1. Information We Collect

We collect:

1.1. Personal Information: Name, email, phone, address, payment details, and profile data (e.g., age, fitness goals) provided during account creation, program enrollment, or inquiries.

1.2. Health and Fitness Data: Self-reported info like weight, injuries, dietary preferences, or progress logs shared via forms, apps, or coaching sessions to customize your plan (e.g., neurological mobility assessments or nutrition tracking).

1.3. Usage Data: IP address, browser type, pages visited, time spent, and device info via cookies/analytics (e.g., Google Analytics).

1.4. Communication Data: Emails, chat logs, or testimonials from interactions.

We do not knowingly collect data from children under 13.

2. How We Use Your Information

We use data to:

- Provide and improve services (e.g., personalized plans or recovery tips).

- Process payments and manage enrollments.

- Communicate updates, newsletters, or motivational content (you can opt out).

- Analyze trends for better coaching (e.g., anonymized fitness data to programming).

- Market to you.

- Comply with legal obligations.

3. How We Share Your Information

We do not sell your data. Sharing occurs only:

- With service providers (e.g., payment processors like Stripe, email tools like Mailchimp) under strict confidentiality.

- For business transfers (e.g., if Virtus Training is acquired).

- To comply with law, protect rights, or prevent fraud.

- With your consent (e.g., testimonials featuring progress photos).

- No international transfers outside the U.S. without safeguards.

4. Cookies and Tracking Technologies

The Site uses cookies for functionality (e.g., session management), analytics (e.g., site traffic), and targeted ads. You can manage preferences via browser settings. Third-party tools (e.g., Google) may set cookies—review their policies. Opt-out options available.

5. Data Security

We implement reasonable measures (e.g., encryption, access controls) to protect data, but no system is foolproof. Report breaches to us immediately.

6. Your Rights and Choices

- Access/Update/Delete: Request your data via [email protected]

- Opt-Out: Unsubscribe from emails or disable cookies.

- Do Not Sell: We do not sell data; exercise CCPA rights if applicable. Retention: Data kept as needed for services (e.g., program duration + 7 years for records), then securely deleted.

7. Third-Party Links

The Site may link to external sites (e.g., ZHealth resources). We are not responsible for their privacy practices—review theirs.

8. Additional Rights (e.g., CCPA)

California residents: Rights to know, delete, and opt-out of "sales" (none here). Submit verifiable requests annually. Non-discrimination for exercising rights.

9. Changes to This Policy

Updates posted here with notice via email or Site alert. Continued use implies acceptance.

10. Contact Us

Questions? Reach out to Aaron Lobliner, Owner, at [email protected]